How To Create A Professional Portfolio Website

Creating professional Portfolio

Why a Professional Portfolio Website Is a Good Idea

A professional portfolio is a part of the hiring process for many employment seekers. A portfolio is an essential tool for careers such as Graphic Design and Game Design, as well as Blogging, and Virtual Assisting. A portfolio can catch the interest of potential employers and then get you that interview. You can also use your portfolio to highlight strengths in a specific niche or industry. A portfolio is a key strategic component in your search that you should have.

Characteristics of a Good Professional Portfolio Website

Below are some characteristics of a good professional portfolio website, so that your portfolio will be able to rise above the others.

  1. Describe your skills and projects. 
  2. Name your previous clients, their industries, and include any testimonials.
  3. Make sure your description is relevant to the job roles you are applying for.
  4. Write it so that it is easy to read.
  5. Update your website design so that it’s pleasing to the eye.
  6. Simplify your website navigation.
  7. Link to other relevant portfolios that are easy to locate on your website.
  8. Include searchable keywords, since this will improve Search Engine Optimization (SEO) and help recruiters find you.

Pros and Cons of Creating a Professional Portfolio Website

Pros
  • Creating a personal website vs a professional profile site will allow you to be more creative and also in control. For example, you can create unlimited designs and templates on a personal site.
  • If you don’t want to use the email address you already have, then creating a branded email and domain is an option
Cons 
  • Domain name registration and email management have monthly and yearly costs that you will need to consider.
  • Knowledge of HTML or WordPress is essential to build your website.

Pros and Cons of Using a Portfolio Building Website

Pros
  • Using a professional building portfolio website is cheaper than the DIY approach.
  • Their designs and templates are ready for you to use so they don’t require HTML experience.
Cons
  • Customization is easier with a variety of designs and templates but is limited by what you can edit.
  • These sites don’t provide a branded email address so you will have to use your own.

Where to Post Your Portfolio

WordPress, Blogger, and Tumblr are some of the free blog-style tools and are also user-friendly. There are some paid options, but these can be a bit more complex for new users. These would include Squarespace, Weebly, and Wix.

DeviantArt is a great creative platform to use if a client requests to see your work so they can get a good example of your talents.

In a Nutshell

So, is it worth your time to build a professional portfolio? If you create a portfolio, then it will indeed improve your chances of getting your ideal job. So, yes, it definitely is worth your time and effort to create one. You will find that there are many opinions of the type of portfolio that is best. But it’s really going to depend on your preference and what’s going to work for you. So, do a little more research, weigh your pros and cons, and then start building your portfolio!